Category: Google

Penguin 2.0 – Brace Yourself

Announced earlier this week, Matt Cutts of Google, via a newly released video chat from him, indicated that a big penguin update, he dubbed penguin 2.0, is coming out in the next two weeks. Earlier this year he warned of…

Google Adwords Infographic

SeoMoz.com just released an infographic on how Google PPC ads affect the organic landscape. This infographic explores this landscape – where are the ads, how many are there, what combinations occur in the “wild”, and how often do they show…

SEO Best Practices Revisited

I thought it would be good to revisit some of the best practices for optimizing a website for ranking high in the search engines. These are practices that have been foundational and supported by Google. ON-PAGE PRACTICES Crawlable website –…

Google – Playing by the Rules

The last couple of years Google has leveled the playing field with their Panda and Penguin updates, penalizing the black hat, and even grey hat, community for trying to trick the search engines. Gone are the days of short-cutting SEO…